The Advantages of Our Method
There are many different types of loyalty programs out there.
However we believe that our method changes customers'
behavior creating a spend and earn; redeem and
save cycle.
Click here to see
a visual model of this methodology.
More Then Just A Typical Points Engine
Your RepeatRewards ® Customer Loyalty Program is much more then just a points engine.
It offers you effective, affordable, and easy to use marketing solutions.
You can send professional e-mails, newsletters, postcards, letters, voice broadcasts,
and more
to your members, customer lists, or prospect names.
RepeatRewards is designed to save you TIME and MONEY.
How RepeatRewards Customer Loyalty Works
It is as simple as a) the members shop/dine/visit, b) they receive a professional
reward certificate
in the mail which c) causes them to come back to shop/dine/visit
in the store which d) starts the cycle all over again. Spend and earn; redeem and
save. Your customers will love your program!
Below are some of the
key advantages of the RepeatRewards method
for customer loyalty.
Feel free to call us at (866) 876-2737 if you would like to discuss with an account
manager the advantages of
RepeatRewards or to start using the program today.
The Advantages
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Reinforce Your Business Identity
Unlike "instant issue" loyalty programs or "percent off" programs, your customers
will receive reinforcement to return to your store when they receive a letter
in the mail with
their certificate. Letters have your logo and name; they
always appear to be mailed by you. The letter & certificate they receive
are professional and not printed on register paper that they could just toss out. Remember, a "mailed certificate" prompts
them to come back to redeem their reward. We're seeing return rates of over
82%.
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Point Balances
RepeatRewards offers many ways for your members to
see their point balance, such as on-line, via
weekly e-mail, via a newsletter/letter/postcard, or you can
look it up on your data collection terminal. The best part
is that you are COMMUNICATING DIRECTLY with your members
when they see their balance, through such methods as
an on-line ad, specials highlighted in your newsletter/letter/postcard,
or especially face-to-face with you. It is not just printed
on some receipt that they will crumple up and throw away!
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We Make It Easy
Why have to deal with mailing out birthday, anniversary or welcome postcards?
RepeatRewards can automatically do this for you saving you time and money.
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vs. E-mails Only
On average, only 40% of your database has an e-mail address
or is willing to receive e-mail messages. On top of that,
only 76% of e-mails are
ever delivered. That is before they may end up in your user's
junk-mail or are deleted without ever being opened.
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vs. Punch-Cards
With punch-cards, do you actually know who your best customers are?
You have no way of personalizing and rewarding your best customers
or doing targeted mailings.
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vs. Coupons
How many times has it happened that you put a coupon in the paper,
get the initial rush of customers, then sales go back down? That is the inherent problem
with coupons, they have a place but coupons do not change customer behavior!
In fact, coupons actually do the opposite. They train your customers to "wait
for a better offer" or "only shop/dine/visit with a coupon"!
RepeatRewards changes customer behavior; they visit more often and spend more money.
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vs. Discount Programs
Discount programs do not change your customer's shopping behavior or amount of money spent like our loyalty program does.
They create the same poor customer behaviour as coupons.
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vs. Traditional POS/Instant Issue
Is your POS able to send out a special along with their award certificate
to get them to come back after a few weeks AND advertise new specials
at the same time? Can your POS system automatically correct the member's
names and addresses and tell you which ones are good for mailing? Can your
POS system automatically print and mail out birthday and anniversary postcards
after initial setup or send out weekly e-mails for you?
Can your POS system automatically update your member's information with address changes?
RepeatRewards can do all of this and more!
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Target Specific Customers
Segment and target specific customers with different mailings
and offers. RepeatRewards automatically generates your reports for ROI and redemptions.
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Address Hygiene
RepeatRewards automatically checks if the address entered
is a "mailable" address, and standardizes the address for USPS
and/or Canadian Postal Services specifications.
And twice a year
RepeatRewards automatically updates addresses
if a person moves as well (via NCOA and CCOA)!
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Results
1- We have seen our merchants get incredibly high ROI every time they mail.
2 - We performed an analysis and
found that for every dollar our average Merchant spent with
us, they earned $38 back in loyalty sales revenue.
3 - After receiving an award letter, members return more often than those not receiving an award letter
and they spend up to four times the amount of money.
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Start Today
(866) 876-2737
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RepeatRewards Method
As simple as:
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Members Shop/Dine
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Record their purchases
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Reward Them
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Repeat cycle over and over and over...
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More Than A Typical Points Engine
A Marketing Solution:
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Mail postcards, letters,
newsletters, announcements
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Send e-mails
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Send voice broadcasts
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Market to your non-loyalty
customers
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Acquire new customers
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RepeatRewards does all of the work
for you!
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